Shiji’s mission is to provide the hospitality, retail, food service, and entertainment industries with a complete and modern technology stack that is secure, scalable and ready for the future.
Hotel distribution is beginning a journey of large transformation that will fundamentally change the way they distribute their inventory. This change has been years in the making but is beginning to gain traction only today. It is called the Attribute-Based Selling (ABS, for short).
Due to the popularity of cloud computing and mobile Internet, the entire consumer areas including hotel, catering, retail industries will be more and more integrated online and offline in the next 10 years. Cross industry integration will be a trend under the driven of data as well! The entire supply chain from producers to consumers will be more and more flat.
The core points of digital transformation in the hospitality and tourism industry are the guest. The process of digital transformation is the process of continuously enhancing the guest experience, guest interactions, and converting guests into returning visitors and ambassadors thus increasing their lifetime value.
The hospitality industry is sometimes known for playing catch up with other sectors when it comes to new trends in technology, and none more so than the concept of “Big Data”. Hoteliers are usually more concerned with delivering great experiences for their guests, which means ensuring guest satisfaction, service delivery, great food, an appropriate atmosphere and so on. As such, “Big Data” is understandable a long way from their thoughts.
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